Description

Professional Development Sales Series – Session 4

Building a Network

A robust network is a powerful asset in selling no matter your market. There are more ways than ever to construct a useful network and to tap into it.

Led by Insightful Selling, Inc. founder John Buckner, this interactive Lunch & Learn will guide attendees through the essential components of an effective sales plan — whether you are selling as an individual contributor or leading a team.

Key Concepts

Turn Conversations into Real Opportunities – Walk away with a simple system to convert introductions into sales opportunities.

Build a Network that Actually Produces Referrals – Learn who to target, how to engage, and how to stay top-of-mind.

Say the Right Thing, Every Time – Craft a clear, compelling message that makes people want to connect you.

Create Momentum Without Feeling Salesy – Follow a natural, repeatable rhythm that builds trust and drives results.

Attendees will leave with a clearer understanding of how to translate strategy into action, creating focus and direction that supports consistent sales execution throughout the year.

Who Should Attend

This session is ideal for:

Business owners and entrepreneurs

Sales leaders and managers

Professionals responsible for personal or team revenue goals

Anyone looking to bring structure, clarity, and discipline to their sales efforts

About the Series

This six-month Professional Development Sales Series is designed to help participants build consistent, predictable, and scalable sales success through practical instruction and real-world application.

Lunch will be served

Sessions held monthly on the 2nd Wednesday

11:00 AM – 1:00 PM

Lake Norman Chamber’s Randy Marion Conference Room

Participants completing all six sessions will receive an official LKN Sales Series Certificate

About the Presenter

John Buckner has brought more than 30 years of real-world sales and marketing leadership experience, having driven revenue growth for Fortune-500 companies such as Ingersoll-Rand and Stanley Black & Decker. While working for Westrock Coffee, a prominent wholesale coffee roaster, he advised McDonald's, Chick-fil-A, Taco Bell, and 7-11 on menu additions. John's career also includes selling new products to Home Depot, Lowe's, Target, and Walmart.

Today, through Insightful Selling™, John is dedicated to helping entrepreneurs and small business owners build smarter, stronger, and more sustainable sales engines—where strategy meets execution.