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TZID:America/New_York
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DTSTART:20070101T000000
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DTSTART;TZID=America/New_York:20260408T110000
DTEND;TZID=America/New_York:20260408T130000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Insightful Selling - Professional Development Sales Series – Session 3 -Five Reasons You Need a Sales Process
DESCRIPTION:Professional Development Sales Series   Session 35 Reasons You Need a Sales ProcessConsistent\, predictable SALES result from having a repeatable SALES PROCESS. Understand the power of constructing a process that fits how your customers buy.Led by Insightful Selling\, Inc. founder John Buckner\, this interactive Lunch & Learn will guide attendees through the essential components of an effective sales plan   whether you are selling as an individual contributor or leading a team.What You'll LearnWhy you need a Sales ProcessWhat does an effective Sales Process look likeHow to construct a Sales Process for your businessWhat you can do with your Sales Process once you have one that everyone usesAttendees will leave with a clearer understanding of how to translate strategy into action\, creating focus and direction that supports consistent sales execution throughout the year.Who Should AttendThis session is ideal for:Business owners and entrepreneursSales leaders and managersProfessionals responsible for personal or team revenue goalsAnyone looking to bring structure\, clarity\, and discipline to their sales effortsAbout the SeriesThis six-month Professional Development Sales Series is designed to help participants build consistent\, predictable\, and scalable sales success through practical instruction and real-world application.Lunch will be servedSessions held monthly on the 2nd Wednesday11:00 AM   1:00 PMLake Norman Chamber's Randy Marion Conference RoomParticipants completing all six sessions will receive an official LKN Sales Series CertificateAbout the Presenter\nJohn Buckner brings more than 30 years of real-world sales and marketing leadership experience\, having driven revenue growth for Fortune-500 companies such as Ingersoll-Rand and Stanley Black & Decker. While working for Westrock Coffee\, a prominent wholesale coffee roaster\, he advised McDonald's\, Chick-fil-A\, Taco Bell\, and 7-11 on menu additions. John's career also includes selling in new products to Home Depot\, Lowe's\, Target\, and Walmart.Today\, through Insightful Selling \, John is dedicated to helping entrepreneurs and small business owners build smarter\, stronger\, and more sustainable sales engines where strategy meets execution.
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/v1773875542/tenants/bb13906c-54ae-4538-956c-b6ef0ad176b2/283520ce313e45fdbdb9e3a05d2e9b36/1773875541182.png" width="426" height="153.054" style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\; width: 426px\; height: 153.054px\;" fr-original-style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\; width: 426px\; height: 153.054px\;" fr-original-class="fr-draggable"></p><p style="text-align: center\;"><span style="color: rgb(0\, 0\, 0)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 30px\;"><strong fr-original-style="" style="font-weight: 700\;">Professional Development Sales Series &ndash\; Session 3</strong></span></p><p style="text-align: center\;"><span style="font-size: 24px\;"><span style="font-family: Arial\, Helvetica\, sans-serif\;"><span style="color: rgb(0\, 0\, 0)\;"><strong fr-original-style="" style="font-weight: 700\;">5 Reasons You Need a Sales Process</strong></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;">Consistent\, predictable SALES result from having a repeatable <em><strong fr-original-style="" style="font-weight: 700\;">SALES PROCESS</strong></em>. Understand the power of constructing a process that fits how your customers buy.</span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;">Led by Insightful Selling\, Inc. founder John Buckner\, this interactive Lunch &amp\; Learn will guide attendees through the essential components of an effective sales plan &mdash\; whether you are selling as an individual contributor or leading a team.</span></span></span></p><div align="center" style="text-align:center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><hr size="2" width="100%" align="center" style="text-align: center\; clear: both\; user-select: none\; break-after: page\;" fr-original-style="text-align: center\;"></span></span></span></div><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><strong fr-original-style="" style="font-weight: 700\;">What You&rsquo\;ll Learn</strong></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><em>Why you need a Sales Process</em></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><em>What does an effective Sales Process look like</em></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><em>How to construct a Sales Process for your business</em></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"><em>What you can do with your Sales Process once you have one that everyone uses</em></span></span></span></p><p style="text-align: center\;"><span style="font-size: 18px\;"><span style="font-family: Times New Roman\,Times\,serif\,-webkit-standard\;"><span style="color: rgb(0\, 0\, 0)\;"></span></span></span><em><span style='color: rgb(0\, 0\, 0)\; font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\; font-size: 18px\;'><strong fr-original-style="" style="font-weight: 700\;">Attendees will leave with a clearer understanding of how to translate strategy into action\, creating focus and direction that supports consistent sales execution throughout the year.</strong></span></em></p><hr style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;" fr-original-style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 24px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'><strong fr-original-style="font-weight: 700\;" style="font-weight: 700\;">Who Should Attend</strong></span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>This session is ideal for:</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Business owners and entrepreneurs</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Sales leaders and managers</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Professionals responsible for personal or team revenue goals</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Anyone looking to bring structure\, clarity\, and discipline to their sales efforts</span></span></p><hr style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;" fr-original-style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 24px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'><strong fr-original-style="font-weight: 700\;" style="font-weight: 700\;">About the Series</strong></span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>This six-month Professional Development Sales Series is designed to help participants build consistent\, predictable\, and scalable sales success through practical instruction and real-world application.</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Lunch will be served</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Sessions held monthly on the 2nd Wednesday</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>11:00 AM &ndash\; 1:00 PM</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Lake Norman Chamber&rsquo\;s Randy Marion Conference Room</span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="font-size: 18px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'>Participants completing all six sessions will receive an official&nbsp\;</span></span><em><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\; font-size: 18px\;'>LKN Sales Series Certificate</span></em></p><hr style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;" fr-original-style="clear: both\; user-select: none\; break-after: page\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="color: rgb(0\, 0\, 0)\;"><span style="font-size: 24px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'><strong fr-original-style="font-weight: 700\;" style="font-weight: 700\;">About the Presenter</strong></span></span></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style="color: rgb(0\, 0\, 0)\;"><span style="font-size: 24px\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\;'><strong fr-original-style="font-weight: 700\;" style="font-weight: 700\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/v1773875542/tenants/bb13906c-54ae-4538-956c-b6ef0ad176b2/eafb035189cd4433a3dd08c38eae5f00/1773875541146.png" width="199" height="200" style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" fr-original-style="position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" fr-original-class="fr-draggable"></strong></span></span><br></span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\; font-size: 18px\;'>John Buckner brings more than 30 years of real-world sales and marketing leadership experience\, having driven revenue growth for Fortune-500 companies such as Ingersoll-Rand and Stanley Black &amp\; Decker. While working for Westrock Coffee\, a prominent wholesale coffee roaster\, he advised McDonald&#39\;s\, Chick-fil-A\, Taco Bell\, and 7-11 on menu additions. John&#39\;s career also includes selling in new products to Home Depot\, Lowe&#39\;s\, Target\, and Walmart.</span></p><p style="color: rgb(0\, 0\, 0)\; font-family: Arial\; font-size: medium\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; text-align: center\;"><span style='font-family: "Times New Roman"\, Times\, serif\, -webkit-standard\; font-size: 18px\;'><strong fr-original-style="font-weight: 700\;" style="font-weight: 700\;"><em><span style="color: rgb(0\, 0\, 0)\;">Today\, through Insightful Selling&trade\;\, John is dedicated to helping entrepreneurs and small business owners build smarter\, stronger\, and more sustainable sales engines&mdash\;where strategy meets execution.</span></em></strong></span></p></body></html>
LOCATION:19900 West Catawba Avenue Suite 200 Corneilus NC 28031
UID:e.2120.1385815
SEQUENCE:3
DTSTAMP:20260429T081028Z
URL:https://business.lakenormanchamber.org/events/Details/insightful-selling-professional-development-sales-series-session-3-five-reasons-you-need-a-sales-process-1624077?sourceTypeId=Hub
END:VEVENT
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